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1.

Reaping what you sow This article is for subscribers only 26 Mar 2010
The decade leading up to the credit crunch was a bonanza for the UK legal industry. Liberalised financial markets, coupled with low interest rates, led to a transactional boom the likes of which had not been seen before.

 

2.

The (right) people on the bus This article is for subscribers only 26 Mar 2010
As Jim Collins wrote in his classic book on management Good to Great, one of the most important and difficult challenges facing any organisation is the need to “get the right people on the bus”.

 

3.

Pitching to the papers This article is for subscribers only 26 Mar 2010
Professional services PR has always been fraught with difficulty. On the one hand, the firms only want to see positive news stories about themselves, but on the other, their traditionally conservative nature can make the PR manager’s job of maintaining strong relationships with the media a rocky path to navigate.

 

4.

HIPpy shakes This article is for subscribers only 26 Mar 2010
Jackson Barret & Gass decided to try differentiating its service offering with a host of extra information related to home information packs.

 

5.

Profile: Rosemarie Ghazaros This article is for registered users only 26 Mar 2010
Nabarro LLP’s new director of business development and marketing speaks to Richard Brent about responding to the recession and reinforcing an important rebrand.

 

6.

The pitch doctor: Ruminations on retreat Free 29 Dec 2009
Peter Rush on writing retreats and the ‘must attend’ business development conference of the year.

 

7.

Masterclass: Mission impossible? This article is for subscribers only 29 Dec 2009
John Monks considers whether we can do more with less.

 

8.

Opinion: Track and field Free 29 Dec 2009
Fanni Vig on how web tracking can help your business grow.

 

9.

Case study: Roschier This article is for subscribers only 29 Dec 2009
Ross Cogan and Christine Vesterinen offer insight into European law firm Roschier’s recent website redesign.

 

10.

Opinion: What to measure? Free 29 Dec 2009
Anne Malloy Tucker offers her tips on how best to track the return on your firm’s marketing investment.

 

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