Legal Marketing The latest headlines and articles from Legal Marketing magazine (c) 2005, Ark Group Ltd. All rights reserved. http://www.legalmarketingmag.com/display.asp?articleid=B6836FCD-DA1C-4CE1-949B-0C242BA98596 Emma Ashby, senior consultant in sales and marketing commerce at recruitment specialists Robert Walters, reveals how the recession has affected recruitment in professional service firms. 22 December 2008 http://www.legalmarketingmag.com/display.asp?articleid=FD943F8F-31F9-40FF-802B-AE11E56C10B3 Dr. Dave Chaffey, author of eMarketing eXellence: Planning and Optimising Your Digital Marketing, reveals how law firm marketers can use digital channels to improve marketing results in a slowing market. 22 December 2008 http://www.legalmarketingmag.com/display.asp?articleid=76BD15EB-C262-4182-B400-5864C53F978E When asked by managing partners to stress-test the revenue growth projections in the business plans of practice groups my approach is straightforward. I ask group heads to explain, in detail, where their revenue will come from based on four segmentations – by geography, by sector, by service line and by key client. 22 December 2008 http://www.legalmarketingmag.com/display.asp?articleid=E192141F-CCD8-40B9-8DAA-92D594B3365E The pitch doctor, Peter Rush, provides a glimpse into the highs and lows of his 2008 and reveals why now is the perfect time to transform your tendering process. 22 December 2008